Bedou Reads
One Read.
Every week.
Brand strategy, creator marketing, the ND Corner, and why things resonate.
TV Needs Young Creators to Stay Relevant
by: Lem ZakhariaPublished on: 19/07/2026With a median presenter age of 43 and youth audiences fleeing to TikTok and YouTube, Australian TV keeps blocking younger, digital first talent even as the US and UK prove creators can carry primetime formats.
Brand StrategyCreator Marketing
